Are you ready to Get Yourself Shipshape?

Get Yourself Shipshape is our long-term commitment to making a healthy, active lifestyle accessible for all.

We want to encourage people to make small, realistic changes that have a big impact. Whether that’s dancing around the kitchen while the kettle boils, choosing a protein-rich snack, making time for exercise or increasing the amount you already do.

There’s never an end-goal to Get Yourself Shipshape; it’s all about little changes towards a sustainable, healthy lifestyle. And what better way to fuel your journey than with our nutrious fish?

To encourage you along your way, we’ve also hand-picked a Shipshape crew. They’ll be documenting their own health journeys, and inspiring the rest of us to move more, eat better, and feel great.

Get involved

Join the John West #shipshape crew today!

John West UK

Meet our Shipshape crew

We’re excited to be working with Rebecca Adlington and nine inspirational influencers from food, fitness and lifestyle backgrounds who will be sharing their Shipshape journey. Follow their progress and get inspired to make healthier, active choices.

Find some balance using our nutrition & lifestyle hub

#shipshape Crew