DOING OUR BIT FOR
OUR PLANET

Seeing change with

We’re always looking for ways to do things better.
SeaChange2030® is our pledge to people and planet – a promise to keep pushing for a brighter future for all.

Our Planet

The path to sustainability is filled with obstacles. That’s why we’ve created a clear and thorough roadmap to help guide us towards a healthier planet.

Climate action

We're slashing energy consumption in our factories and investing in renewables; targeting a 42% emissions reduction by 2030.

Circularity

Establishing zero-waste, closed-loop factories is a top priority, alongside a strong commitment to sustainable packaging.

Biodiversity

By 2030, we aim to ensure 100% of wild-caught seafood is sustainably sourced, all vessels follow best practices for species protection, and zero deforestation is achieved.

Our People

Prioritising the health and well-being of our consumers and employees enables us to make a meaningful impact on both our organisation and the communities we serve.

Human and labour rights

Guaranteeing fair wages and comprehensive benefits while also providing safe and healthy working conditions is essential to fostering a supportive work environment.

Health and wellness

At the heart of our mission is promoting a healthier world. We are committed to ensuring that 100% of our products meet our strict nutritional guidelines.

Why not join us?

Our Products

There’s no point talking the talk if you’re not walking the walk.
That’s why we decided to can the old can and go full eco.
Our new ECOTWIST

®

cans are still John West through and through.
That same great taste, just with less waste. Simply twist, recycle, enjoy!

TRACE
YOUR CAN

Taste in your can? Done!
What about tracing your can?

There’s much more to John West products than nutritious protein and delicious flavours.
There’s a story behind them – one of transparency and trust, where every chapter reflects our dedication to sustainably sourced fish and full traceability.

Simply enter your can’s code below to track its journey from ocean to you.

By 2030, we are committed to ensuring that 100% of wild-caught seafood is responsibly sourced, all vessels adhere to the highest standards for species protection, and we achieve zero deforestation.

VISIT THE CAN TRACKER

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The number you need to enter should begin with 5000171 and sits underneath the vertical black and white bars on your can. Please remember to key in all the numbers as this will help us to identify your product details so we can give you nutritional information and tasty recipes.

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Each can code format is different depending on the species of fish and country of origin. The can code you need to enter is the characters shown in one of the images below. This code enable us to trace your can right back to the stretch of water your fish was caught in and even the name of the boat that caught it.