Our Global Tuna Commitment
We are aligned with Thai Union’s (our parent company) global tuna commitment to 100% sustainable tuna. We will source 100% of our branded tuna from fisheries that are either Marine Stewardship Council (MSC) certified, or engaged in Fishery Improvement Projects (FIPs) to move them towards MSC certification. The global target is to achieve a minimum of 75% by the end of 2020.
Tuna FIP in the Indian Ocean
A tuna Fishery Improvement Project (FIP) for the Indian Ocean was activated in April 2017, following the signing of a Memorandum of Understanding with WWF in October 2016.
The FIP is a partnership between approximately 20 organisations; one of which is Thai Union Europe, John West’s parent company. This FIP is the first of 11 FIPs that Thai Union committed to set up, as part of its global tuna commitment that was announced in December 2016. You can follow the progress of the FIP here.